How to Make Your Own Digital Product

Digital products are the way a great deal of products are going. They are around in the computer business at least since the first computers were produced. And they are obtainable in retail markets since at the very least CDs became popular (before that they were probably technically magnetic tape products).

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But since the internet, they’ve appeared everywhere.

Which means you may be thinking of making your own digital product or perhaps a range of them.

I’d encourage that – it’s fast, fun and may be profitable!

Probably the easiest digital product to generate can be an audio one.

The program is free – Audacity can be acquired for Windows, Apples and Linux – and decent quality microphones are cheap enough. The Plantronics DPS400 one I take advantage of cancels out background noise and won’t break your budget.

Then all you have to to do is decide what you are going to make your digital product about, write a script or an overview and start recording.
That probably sounds too easy. But in essence that’s all there is to making your personal digital product.

Of course, there are many steps inside all of those main parts. The most critical is deciding what you are going to include in your new product. Generally, you should aim at teaching a very important factor well for every product you create.

There are a handful of reasons for that:

People generally prefer specific information instead of “jack of most trades” information
It usually commands a higher price
Consider what you pay for in the form of digital products. If it’s console and video games, you’ll buy the latest blockbusers, not the compendiums. Exactly the same applies to books – you’ll buy a method to lose 7 pounds in 7 days a lot more readily than you’ll buy one that teaches you how exactly to eat a balanced diet without going over the top on calories. Despite the fact that they would probably give you the same end result.

The same applies to your digital product. Find a need – or actually a “want” – and fill it. There is a crucial difference between needs and wants.

Maybe a third of the populace here in the UK are overweight. But that doesn’t mean they’re all ideal candidates for a digital product teaching them ways to get healthier.

You have to drill down to those who not only need the information you’re selling but have a big enough need to say “I’d like that now”.
It’s also a much easier sale. So before you spend time making your digital product, ask yourself whether people will actually want what you’re creating.

Then go ahead and produce it, package it up with a nice sales letter and a download page of some sort.

Then drive traffic to it using articles such as this one, posts on your website, videos on YouTube. So when many other methods as you can come up with on a regular basis.

Once you strat to get some traffic and sales, focus on both or three methods that are working best. But that’s getting ahead of ourselves – it is advisable to actually make your digital product first!

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